Missions, Vision, Values

about us


Our mission is to advance home ownership through technology and community that brings convenience, transparency and buyer empowerment to mortgage lending.


Create a dynamic, digital marketplace that connects buyers and lenders for a better borrowing and home buying experience, and becomes the go-to resource for all things homeownership. iLENDi is where home ownership begins.


  • Transparency: The mortgage business is dogged by a halo of mistrust. We believe in expediency, honesty and integrity, and that user reviews should be earned not bought.
  • Service: We believe in real-time customer service that moves transactions forward so you can get on with life.
  • Security: We believe your most private information should stay that way.
  • Community: We believe community is what makes the world go ‘round, and there’s a lot to be learned from those around us.
  • Empowerment: We believe home buyers should be in the driver’s seat, and that information delivered objectively and concisely empowers people to tackle life’s most important decisions.